Pokemon TCG Pocket
UX
When you reach certain milestones for the number of cards collected (e.g. 100, 151, 200, 777, 1000), Pokemon TCG Pocket congratulates you by visually listing all the cards you've obtained, as well as a fun fact about the number of cards that relates back to the Pokemon franchise. Utilizing investment loops (users invest effort in hopes for a future reward—here, that's the validation brought by this congratulations screen), Pokemon TCG Pocket not only ties the number of collected cards back to the franchise, reinforcing brand loyalty, but also makes you excited for the next milestone.
Categories
Gaming
Communities
Key UI components/flows
Celebratory moment
Design psychology used
Investment loops
User delight
